Media Release
Webjet Mix and Matches Fiji Flights
13th September 2006
Webjet today extended its "Mix and Match" Airfare Matrix to flights to and from Fiji.
Commenting Webjet Marketing Manager Dean Maidment, said:
"Our new Fiji Airfare Matrix enables our customers to easily select one way fares to and from Fiji, combining different airlines and fare classes in the one itinerary.
We released our Trans Tasman Mix and Match Airfare Matrix in April this year and the result has been consistent sales growth in each month since we launched. Comparing April 06 with August 06, our Trans Tasman sales have increased by over 170%. Our customers clearly support the flexible 'Mix and Match' concept so it makes sense we role it out to suitable destinations.
Our new Fiji display has been in soft launch for the past week and customers immediately began combining one way fares from different carriers including Qantas, Pacific Blue and Air Pacific. We are confident that with the promotional activity we have in train, our Fiji market share will increase as a result of this latest initiative"